The launch of Nordstrom Rack in Canada was a big deal on both sides of the border. We created tons of media and had huge turnouts at the store openings! It was a massive success! Store Openings Here are some photos from one of Nordstrom Rack Canada store openings. The crowd was excited and […]
The Spring Campaign was another big launch with 4 new store openings. Each wave has tons of assets for each of the many channels and each of those assets needs to then be modified to suit each store name and the match the geographic location and demographic target audience based on provided data. Below is […]
Brought on by Weber Shandwick to bust out this content playbook. It contained a ton of ugly made pretty data across 20 page spreads and required many new illustrations and infographics.
This snippet was part of a full screen push down banner on the Amazon.com home page and was part of a series of interactive push down and takeover across the Amazon.com website. “Visa’s Go World Campaign Generated More Than 28 Million Cheers Prior to London 2012 Olympic Games in 11 Weeks.” The banners have since […]
This hand drawn logo artwork was produced for the Seahags surfing and snowboard apparel company in 1996.
Worked on a team as part of the in-house agency at Brooks Sports Inc. to create these stunning seasonal apparel and footwear catalogs.
Packaging produced for ScreenCrack, an upstart company marketing self repair kits to fix the extremely fragile iPhone 3G and later glass screens.
This title and UI work were created in After Effects and composted with 3D renderings for the promotional landing page of a new smartphone on the T-Mobile website.
The online Shoe Advisor was an involved project spanning multiple teams at Brooks Sports Inc. For this complex project it involved being the sole liaison between the marketing, sales, web teams and the bio-mechanics experts at Brooks. The final deliverable was re-skinnable for junior designers and easily update-able with an external file for the web […]
Just a cross sampling of the many monthly front page updates created by Kristian Wheelwright for Brooks Sports Inc. and the Brooksrunning.com home page while he was the lead multimedia designer during his 4 years there. Click the thumbnails to view the interactive home page samples.
Designed to capture the motion of this highly technical machine in the static medium of a printed pocket folder.
Produced as showcase for the various works of the client. The final folder included many photos of installed art and architectural pieces and included tabbed paginated inserts highlighting the different aspects of the companies capabilities. The cover is a good example of the experimental motion photography style created by KC Wheelwright to show action in […]
These print ads were produced for Brooks Sports Inc. as part of a rebranding campaign concept brainstorm session. I like them enough to include them in my book. Some great freaking ideas here 🙂
Website created as a hub for people to collaborate in exploration. User content driven trail maps, updates, photos and tips for endurance athletes and recreational explorers alike. Visual language to inform the user of various location features. Ever heard of an ultra marathon? Some people run these 100 mile plus races with elevation rise and […]
Microsoft “My Mobile Media” was a immersive roll in the new emerging smartphone technology. The task was to develop the functional specification and design both a mobile and desktop application to manage your personal media. This UI UX work was produced for Microsoft Corporation in 2005-2006.
Nick Goodey a prolific Creative Director out of England now based in NYC needed something a little different to showcase his works. We decided on this simple color scheme with strong iconic imagery. Check out his work, indeed a talented man.
Back when hot agency websites were all Flash, all Flash. Kristian Wheelwright created this portfolio website in around 2004ish. Ha, anyone out there remember the “Skip Intro” button??
These videos were created to highlight how super duper speedy the t-Mobile network was. Part of a team that worked on this campaign, Kristian Wheelwright produced the faux branded graphic headers to be mapped on to the loading web chunks. Worked out pretty good, we thinks these videos are pretty funny. go t-mo.
Tasked with designing the NASCAR O’Reilly sweepstakes campaign websites, Kristian Wheelwright also created a series of poster like illustrations to give the work some depth. The final pieces included separate employee and public facing websites and facebook page.