Kole’Gear

The KoleGear e-Commerce website showcases a new class of pressurized hydration systems for performance athletes. I created an intuitive eCommerce shopping experience, shot product photos, implemented thoughtful SEO, and defined a brand.   Setting the Mood with a Little Attitude The mood boards reflect the powerful beauty and the rich colors of Kauai’s land and […]

Nordstrom Rack Spring Campaign

The Spring Campaign was another big launch with 4 new store openings. Each wave has tons of assets for each of the many channels and each of those assets needs to then be modified to suit each store name and match the geographic location and demographic target audience based on provided data. Below is a […]

Nordstrom Rack Holiday Campaign

Some midnight oil was burnt creating this Holiday Campaign, paying off in lots of holiday glitter for everyone from Seattle to Times Square in New York City. If all these stop motion animations look time consuming to build – they are 🙂   Times Square Placement   In-Store Video This video greeted holiday shoppers on […]

Nordstrom Rack “How to Wear” Videos

These how-to videos earned more than half a million views and insane completion rates greater than 90%. Our concept – to increase engagement by offering value-added and informative how-to-wear-it type fashion videos as the hook within the context of current product. These paid social ads hit the mark.      

Nordstom Rack Canada Launch

The launch of Nordstrom Rack in Canada was a big deal on both sides of the border. We created tons of media and had huge turnouts at the store openings! It was a massive success!   Store Openings Here are some photos from one of Nordstrom Rack Canada store openings. The crowd was excited and […]

Plump – Award Nominated Brand Experience

Nominated for the Dope Magazine Industry Award – “Best Late Night Collective.” The creation of a truly sustainable, local, urban brand. Works included; experience design, product design, print ads, websites, online menus, social media, apparel, branded promotions, integrated campaigns and more.

Chevy – Highway One to One – Series Intro

The title sequence created for Chevy One to One, a branded broadcast TV and streaming webcast to bring Chevrolet into your living room. Each frame of the intro illustrated elements that initiate conversation and the outro led into the interactive website.

Brooks Sports Inc. – Nightlife Video

This Brooks Sports Inc. spot was originally created as a viral video to help gain exposure for the Nightlife product line. Shot in Seattle’s University District, the video was so successful at highlighting the product’s features that it was given a permanent home on the BrooksRunning.com website as well as the Brooks Sports YouTube and […]